2016 has been a great year for me and the SEO Hero challenge by Wix right at the end of the year makes for a cherry on the top.
I’ve been blogging and learning about different SEO tactics to become a warrior when it comes to running businesses online for the past four years, and there is still a long way to go.
My learning process is mostly vetted by SEO challenges I participated in with my close SEO friends to work on different blogging and online marketing projects and put our knowledge into experience.
To add more, I love SEO challenges more than my personal projects because I can keep track of what differences I have from other SEOs and what I’ve been missing out on.
And why not?
“I should and can play better. That is going to be the challenge for me.”
Here are a few reasons why I’m participating in the SEO Hero challenge by Wix:
1. I trust WordPress vs. Wix
Right since I jumped into blogging, I started using WordPress and I can not imagine my life right now if WordPress did not exist back then.
The simplicity to create a great looking website, easy content management system and the ability to transform ideas and put into the website is what WordPress makes possible, with you not required to be a coding expert.
It does not just end there!
WordPress is an open-source platform, meaning, you are free to use, edit and redistribute it. It has become so popular that almost all hosting providers now provide an easy, one-click installation to setup your site on WordPress.
The versatility and flexibility that WordPress provides is another thing that I particularly like.
From blogs and vlogs to an e-commerce website, directory, forum or anything else that can be setup online, there is almost nothing that can not be done with WordPress.
To make life easier, there are different free and paid themes and plugins that let you create whatever you want to. Ain’t that wonderful?
One thing that surely is not missable is the SEO capability that WordPress provides.
SEO does not solely rely on any particular content management system. But, I also believe that any CMS that exists should try to fulfill the SEO responsibilities it needs to.
WordPress does just that over Wix or maybe I just find WordPress much easier to work on.
I’ve worked on a few client sites running on Wix, and the difficulty I had setting up different SEO parameters is what turned me off.
I’ve had to shift my client’s website running on Wix to WordPress just to make a minor change possible because of a few parameters that I could not implement on Wix.
While Wix considers their SEO to be strong, for which they might have launched the SEO Hero contest to prove a point, I strongly believe WordPress makes it much easier for webmasters to optimize their websites.
2. The SEO Hero Challenge Guidelines
I already explained before- I love SEO challenges more than my projects.
But, I do not jump into the pool of competitors trying to outrank somebody with blackhat SEO.
I am a white-hat kind of SEO person (gray hat sometimes), and I always love to play by the rules.
This SEO Hero challenge by Wix is the same.
Wix clearly mentions that anyone who participates in the content should create, maintain and promote the Hero website in compliance with the Google Guidelines for SEO.
My opinions about black hat SEO?
They still work, yes they do.
I consider black hat SEO a churn and burn technique which burns but burns so big that it destroys you at the end.
With increasing spam and security breaches more than ever, Google wants webmasters to abide by the rules.
Panda, Penguin, Hummingbird and Pigeon, Google comes up with different sorts of algorithms to make the internet a safe place for everyone.
This SEO Hero contest will also enable me to see what other webmasters work on when only whitehat SEO (kind of) is allowed.
That is what I love most about this challenge.
3. The prize money
The SEO Hero contest by Wix is a “winner takes it all” kind of a challenge.
Anyone who has started a website on a domain purchased after November 16, 2016, has exactly four months to rank the keyword “SEO Hero.”
Whoever does that is going to win $50,000! Insane amount to make in four months, right?
Many webmasters and SEO experts consider this challenge to have no meaning at all. They believe that a few link juices passed from Wix’s official website to their Hero blog will help them rank it, thereby having a no actual winner.
But, there is something more to it!
Even if Wix wins the contest (which I strongly believe they won’t), there is a prize money for each of the participants who rank below Wix’s SEO Hero blog.
I do not know right now if I am going to win, but starting out on a contest one month late than others would make only a little to no difference.
I am still in the race.
4. My knowledge of SEO
I do not consider myself as someone who knows everything about blogging and internet marketing. But, I have a substantial experience of running websites in different niches and target customers all around the world.
I’ve sold Adsense only sites for five figures in a matter of few months. I also have hands-on experience with Amazon affiliate and e-commerce websites which has taught me more than a thing or two about being an SEO Hero.
On top of that, the ability to produce great content is what I believe my strong asset it, which should be my primary strength in the SEO Hero challenge.
My voluble knowledge in link building, keyword research and website optimization should surely keep me somewhere in the top of the challenge in these four months to come.
On top of that, I’ll also be using a lot of SEO and blogging tools to gather information from my competitors and try to outdo them with the same.
The Final Say
I do not know if I am going to win the SEO Hero contest but what I do know if it’s going to be real tough.
And, I’m not taking this easy.
Though I’m busy with a lot of my projects, and my MBA studies at the same time, I’m dedicated to taking this blog through and trying to rank with all the knowledge and experience that I have.
The positive side I’m looking forward to is also gaining tons of experience in these four months, trying to compete with some of the best SEOs in the world.
Have you also participated in the SEO Hero contest? What’s your Hero blog? Let’s connect in the comments below!